Author: Jay Emery

Speed Awareness Lessons Learnt

Ok so who hasn’t been caught speeding? Aargh such a ball-ache, but hey ho, after being caught in the same place 3 times in a month I couldn’t afford to take the points, so had no choice but to go to the Speed Awareness Course. The worst thing is that each time I got caught I saw the unmistakable white van with the lift up back window, checked my speed and thought, ‘I’m under, I’m ok’. Then that green letter arrives in the post and you know that you made an error in judgement. I resigned myself to sitting...

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ASK WHAT THE MARKET WANTS AND THEN DELIVER IT

Ask What The Market Wants And Then Deliver It It’s 6am, the sun is just rising over the harbour at St. Margaret’s Hope and Storm Gareth passed through last night battering the hotel, the winds howled past and I really thought I’d be stuck here. St. Margaret’s Hope is the gateway to the Orkney Islands; an hour ferry crossing from Gills Bay, not far from the UK mainland’s most northerly town, John O’Groats. Well hardly a town; it’s got a tourist shop, although not open in March, and a small harbour for sightseers, but at least I can now...

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DREAMS CAN COME TRUE…

Have you sat and thought, ‘That’s great for everyone else but mine never come true’? Yup that’s probably true for the majority of people. The thing is that most don’t realise that everyone has the ability to make dreams come true, but it takes: vision planning commitment dedication sacrifice and an unbelievable amount of hard work Falter on any one of these and that dream will evaporate into thin air faster than you can say boo to a goose. Of course there is the easy way: win the lottery and all that, but I don’t think that counts, that’s...

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ARE YOUR INTENTIONS HONOURABLE

‘Are your intentions honourable?’ her father said when I asked if I could spend the night with his daughter. . . I nodded my head, shook his hand and my wish was granted. It all started with a bicycle race. I had a brand-new bike, I was at the front of the line with the best pole position and as far as I was concerned the race was all but won. Pole position was the key, I thought to myself, and a new bike, how could I not win? Unfortunately I could not have been more wrong. And all...

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THE MOVE

I officially had 3 months to move my factory, and, after 20 years, let me tell you that would be no small feat. Every morning I woke up feeling physically ill at the prospect of the whole task and the uncertainty of our future. I guess when you’ve been in development your whole life, committing to a path is a lot more daunting and yet also liberating. 20 years ago, I started a business to manufacture and sell things that I created. It started with the Bushman Burner which we still sell to this day. But we’ve also made:...

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