Author: Jay Emery

The lone wasp buzzed annoyingly around my head before teaching me a lesson I’ll never forget… I heard a little buzz and the pain that followed had more impact than just the sting in the tail. So, I’d been planning strategies and implementing those marketing strategies before my 1 week trip to America. As a result I hadn’t been in the workshops much, but I do remember seeing a lone wasp flying around just before I left for America. Roll on 14 days of warm weather, and combined with a very productive marketing strategy, you get 2 things: Business...

Is everything blooming and growing or do you have dead wood? I was in my factory for almost 20 years and there had always been a cherry tree on the corner. In the spring it would burst into full blossom and over the next couple of months we would hang old CDs on it to keep the birds off the abundant supply of juicy, sublime, tastiness. But last year something had changed; only a quarter of the tree had blossom, the rest was dead. It got me thinking… My business had also reached a crossroads, and like the cherry...