Author: Dave Dean


“I think this is probably the best place I’ve ever worked”, she said. To be honest, it wasn’t the first time I’d heard that phrase, but it was probably the first time it had such an impact on me. I asked her why she felt that way. Her reply… “It’s such a positive place to be… you get just as many problems as the other places I’ve worked. But the response to a challenge here is to roll up your sleeves and solve it rather than sit and moan about it” She didn’t stop there, “I also love the...

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The Hidden Downside Of Cross Selling

Cross selling new products and services to your existing customers may be a great marketing strategy, but if your goal is to increase the value of your business, the added revenue may do nothing for your company’s value – and may even lower it. In order to be acquired for a premium, consider committing to a product, service, or a bundle that does one thing well. Your aim should be to make that offering so irresistible, that an acquirer will stop at nothing to get their hands on it. This focus will help you build a team around your...

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Steve (Matthews) and I were sat with our wives. We had taken a rare afternoon off to take part in a golfing event which had been called off due to bad weather. As we chatted together in the lounge on the 6th floor of the hotel overlooking the beautiful Welsh countryside, I looked out of the window and watched in awe as a flock of starlings went through their early evening murmuration. Not that I knew what the hell that meant of course…  nor did I know they were starlings at this point. I just sat there in amazement...

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Studies show that staff are far more productive when they feel enthusiastic and motivated. And, I’m willing to bet most of your staff spend less than half their time at work being genuinely productive… I speak from experience NOT from any judgement. I’m also willing to bet, this is as frustrating to you as it is to me… but here’s the thing, you and I are usually the major cause of the problem. Now, it never ceases to amaze me how we can find business lessons in the strangest of places. I was reflecting on this very subject recently...

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I’m pleased to reveal that Renegades will be working closely with John Warrilow’s, Value Builder Team and our Mastermind Group Leaders will soon become Licensed Value Builders™. This is an exciting alignment and one I’m very much looking forward to leveraging to the advantage of our Renegade members, so watch this space as they say! John Warrillow is the author of two of my favourite business books, Built to Sell and The Automatic Customer. Both books are on the recommended reading list for Renegade members and a must read if you want to maximise the return on your investment...

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